Do online casinos share my data?

Do online casinos share my data? Yes, but for set purposes. UK-licensed casinos pass details to identity-check agencies, payment firms, game suppliers, GAMSTOP and, when the law requires, regulators and law enforcement. Marketing is different: since 1 May 2025 you choose which products and channels a casino may contact you through, and opting out is the default.

Key takeaways

  • Casinos share data mainly for identity checks, payments, fraud prevention, game delivery and legal duties.
  • Marketing needs your opt-in for each product and channel since 1 May 2025; opt-out is the default.
  • Financial vulnerability checks use public records such as bankruptcies and CCJs; credit-reference risk assessments are only piloted.
  • App store privacy labels show what each casino app collects and whether it tracks you.
  • You can request a copy of your data, correct it and object to marketing; some records must be kept by law.
Short answer
Yes, for specific purposes
Marketing consent
Per product and channel since 1 May 2025
Public-record check
At £150 net deposits in 30 days
Credit-reference checks
Pilot only, not live
Privacy law
UK GDPR and Data Protection Act 2018
Checked
20 October 2026

Do online casinos share my data? The direct answer

Yes, every online casino shares some of your personal data, because it can’t operate legally without doing so. To open your account it must check your age and identity with outside databases. To take deposits and pay winnings it passes details to payment providers. To stop self-excluded players gambling it checks with GAMSTOP. And when the law requires it, it gives information to the Gambling Commission, the police or other authorities.

What a licensed casino can’t do is pass your details around freely. UK data protection law, the UK GDPR and the Data Protection Act 2018, requires a lawful reason for each use and a privacy notice that tells you who receives your data. On top of that, the Gambling Commission’s rules limit marketing in particular. Our guide to casino data privacy covers the legal background in more depth; this page focuses on who actually gets your data and what you can do about it.

Who online casinos share your data with

Typical recipients of casino customer data and why
RecipientWhat they receiveWhyCan you refuse?
Identity and age-check servicesName, address, date of birthLegal duty to verify before playNo, if you want an account
Payment providers and banksPayment details, amountsTo process deposits and withdrawalsNo, for the methods you use
Game studios and platformsAn account or session ID, bets and resultsTo run the games and settle roundsNo, while playing
GAMSTOPIdentity details for matchingTo block self-excluded customersNo; participation is mandatory
Regulators and law enforcementWhatever the law requiresLicence duties, anti-money-laundering, crime preventionNo
Group companiesVaries by privacy noticeShared systems, safer gambling, offer eligibilityCheck the privacy notice
Marketing and advertising partnersContact details, usage dataPromotions and advertisingYes; opt-in needed for direct marketing

The privacy notice on each casino’s website lists its categories of recipients. If a category is missing from the table above, it is worth asking support what it covers before you sign up.

Identity checks: the data shared when you sign up

Since 7 May 2019, online casinos have had to verify your age and identity before you can deposit or play, including with a bonus or on free-to-play demo games. The minimum is your name, address and date of birth. The Commission’s guide to age, ID and financial verification (opens in a new tab) explains that operators typically check these against databases such as those held by credit reference agencies and the electoral roll, and ask for documents if the database check isn’t enough.

An identity check isn’t a loan application, but if you are concerned about how it appears on your credit file, ask the casino which agency it uses and contact that agency. Our pages on age verification and KYC checks set out what can be requested and when, and why casinos ask for documents covers the paperwork.

Financial checks: what data casinos look at

Since 28 February 2025, operators have had to run a financial vulnerability check when your deposits minus withdrawals pass £150 in a rolling 30 days. That check looks at public records such as bankruptcies, county court judgments, individual voluntary arrangements and debt relief orders. The threshold was £500 from 30 August 2024. The code is set out in LCCP 3.4.4 (opens in a new tab).

Fuller ‘financial risk assessments’ using credit reference agency data were piloted with Equifax, Experian and TransUnion but are not live. The Commission’s April 2026 update said no decision to implement them had been made, and it describes the phrase ‘affordability checks’ as inaccurate. Separately, a casino may ask you directly for payslips or bank statements as part of anti-money-laundering or source-of-funds checks; see why a casino wants my payslips and why casinos ask for bank statements.

Casinos also analyse how you play to spot signs of harm, as required by the customer interaction rules. That data is used within the business to decide whether to contact you, stop marketing or restrict your account.

Marketing: when casinos can use your details

Direct marketing is where you have the most control. Since 1 May 2025, under LCCP 5.1.12 (opens in a new tab), casino, betting and bingo operators must let you opt in separately for each product (casino, betting, bingo) and each channel (email, SMS, phone), with everything switched off unless you choose otherwise. Existing customers were asked to confirm their preferences at their first log-in after the rule started.

Two further rules stop marketing regardless of your settings. Since 12 February 2023, an operator that identifies strong indicators of harm must stop marketing to you and stop new bonus take-up. And if you self-exclude, the operator must remove you from its marketing. Our pages on marketing consent rules and opting out of casino marketing explain the steps, and the Commission’s page how can I stop getting gambling marketing texts and emails (opens in a new tab) covers reporting unwanted contact.

Do casino sister sites share your data?

Many casino brands sit under one licence holder, and data held by that company can be visible across its brands. Coral and Ladbrokes, for example, are both run by LC International Limited (Gambling Commission account 54743), part of Entain. That is one reason its new-customer offers may treat an existing customer of one brand as ineligible for the other’s welcome offer, so check the terms. The privacy notice explains whether, and why, data moves between group companies. See Coral sister sites for the brands on the same licence.

Self-exclusion works in a similar way. If you self-exclude with one brand, check whether the exclusion applies to the operator’s other brands too; GAMSTOP covers every GB-licensed online operator at once.

What casino apps collect: store privacy labels

Apple and Google require apps to describe the data they collect. These labels are written by the developers, not checked line by line by the stores, but they are a useful starting point. The table summarises the UK listings as checked on 20 October 2026.

Data categories declared in partner casino app listings
AppApple label: used to track youOther declarations
Coral Casino (iOS)User content, usage dataLinked to you includes coarse location, contact info, financial info and identifiers
Ladbrokes Casino (iOS and Android)No tracking category shownGoogle Play: personal info and app activity shared and collected
PlayOJO (iOS and Android)IdentifiersGoogle Play states no data shared or collected; iOS says the app may use location when not open
Casumo (iOS and Android)Identifiers, usage data, diagnosticsGoogle Play: may share location
10bet (iOS and Android)Usage dataGoogle Play: financial info shared; may collect location

On an iPhone you can refuse app tracking when asked, and both platforms let you limit location access in settings. Playing on your phone raises other practical points, covered in can I play casino games on my phone.

Your data rights at a UK online casino

Under the UK GDPR you can ask any casino what data it holds about you and receive a copy, normally free of charge and within one month. You can ask for inaccurate details to be corrected, object to direct marketing at any time and withdraw consent you gave earlier. You can also ask for data to be deleted, although that right has limits for a regulated business.

  1. Find the data protection contact in the casino’s privacy notice, usually an email address for its data protection officer.
  2. Write a short request saying you want a copy of your personal data, and include your account name and email so they can find you.
  3. Expect to be asked to confirm your identity before anything is released.
  4. Look for a reply within one month; complex requests can be extended, but they must tell you.
  5. If you are unhappy with the reply, complain to the casino first and then to the Information Commissioner’s Office.

Can a casino delete my data when I close my account?

Not all of it, straight away. Anti-money-laundering law requires regulated businesses to keep customer identity and transaction records for a period after the relationship ends, five years under the Money Laundering Regulations 2017. Records of self-exclusion also need to be kept so the exclusion can be enforced. Marketing data, on the other hand, should stop being used as soon as you object. Our guide on how to close a casino account explains the difference between closing, self-excluding and asking for deletion.

How to limit what an online casino shares

  • Leave all marketing boxes unticked at sign-up, or switch them off later in your account settings.
  • Read the privacy notice before registering, especially the section on recipients and group companies.
  • Refuse app tracking on your phone and limit location permissions.
  • Use payment methods in your own name only; mismatches lead to extra checks and more data requests.
  • Keep your password unique; our casino account security guide explains why.
  • Ignore anyone claiming to be a casino who asks for your password or card number by message.

If you want gambling companies to stop contacting you altogether because you are trying to stop gambling, GAMSTOP (opens in a new tab) blocks access to GB-licensed online gambling for 6 months to 5 years. See our self-exclusion rules page for what operators must do.

Licensed casinos bound by UK data and marketing rules

Coral and PlayOJO are both licensed by the Gambling Commission, so the marketing-consent, verification and self-exclusion rules on this page apply to them. Coral’s offer: 18+, new players, deposit and bet £10 on slots for 100 free spins at 10p each on selected games, no wagering on winnings, with certain payment methods excluded. PlayOJO’s offer: 18+, new UK customers excluding Northern Ireland, 80 free spins on Big Bass Bonanza at 10p each with a first deposit of £10 or more, winnings paid in cash. Terms apply; checked 5 October 2026. More answers are on the questions hub.

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Both casinos are licensed by the Gambling Commission and must follow its marketing-consent and verification rules. 18+, terms apply; offers checked 5 October 2026.

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Frequently asked questions

Do online casinos sell my data?

A UK-licensed casino can’t simply sell your details to anyone it likes. UK data protection law requires a lawful reason for each use and a privacy notice naming the types of recipients. Gambling Commission rules add that direct marketing needs your opt-in for each product and channel. Casinos do share data with verification agencies, payment firms, game suppliers and regulators because they must. Read the privacy notice before signing up, and see casino data privacy for more.

Why does a casino check my details with credit reference agencies?

Because it must verify your age and identity before you can deposit or play, and databases held by credit reference agencies and the electoral roll are a quick way to do that. It is an identity check, not an application for credit. If the database check fails, the casino will ask for documents instead. Ask the casino which agency it used if you want to check your file. Our page on age verification explains the rule in force since May 2019.

Are affordability checks sharing my credit file?

Not in the way the phrase suggests. The Commission says ‘affordability checks’ is an inaccurate term. What is live is a financial vulnerability check using public records, such as bankruptcies and CCJs, when net deposits pass £150 in a rolling 30 days. Credit-reference-based financial risk assessments were piloted but have not been introduced. A casino may still ask you for documents during source-of-funds checks. See affordability checks for the full position.

How do I stop casino marketing emails and texts?

Change your marketing preferences in your account settings or use the unsubscribe link in any message. Since 1 May 2025, you opt in separately for each product (casino, betting, bingo) and channel (email, SMS, phone), and opt-out is the default. If you keep receiving messages after opting out, complain to the casino and keep copies. Self-exclusion also removes you from marketing. Our guide on opting out of casino marketing shows where the settings usually are.

Does GAMSTOP share my data with casinos?

Yes, in a limited way. When you register with GAMSTOP, your details are used so that every GB-licensed online operator, all of which must take part, can recognise you and block you from gambling for the period you choose, from 6 months to 5 years. Operators must refuse service, close accounts and remove you from marketing. The purpose is enforcing your exclusion, not promotion. See how to use GAMSTOP for the registration steps.

Can I see what data a casino holds about me?

Yes. Under the UK GDPR you can make a subject access request to the casino’s data protection contact, normally free and answered within one month. The casino may ask you to confirm your identity first. The response should include your personal details, transactions, game history and how the data is used and shared. If you are unhappy, complain to the casino and then to the Information Commissioner’s Office. Our casino data privacy guide includes request wording.

Can a casino delete all my data if I ask?

Not entirely. Casinos must keep identity and transaction records for a period under anti-money-laundering law, five years after the relationship ends under the Money Laundering Regulations 2017, and must keep self-exclusion records to enforce them. They should stop marketing to you once you object, and delete data they no longer need. Ask the casino what it will keep and why. See how to close a casino account for the options.

Do casino apps track me?

Some declare that they do. Apple’s privacy labels show Coral’s casino app tracks user content and usage data, PlayOJO’s tracks identifiers, Casumo’s tracks identifiers, usage data and diagnostics, and 10bet’s tracks usage data, while Ladbrokes’ shows no tracking category. On iPhone you can refuse tracking when asked, and both iOS and Android let you limit location access. The labels are written by developers. Our page on casino account security covers other settings.

Do Coral and Ladbrokes share my information?

Both brands are run by the same company, LC International Limited, under one Gambling Commission licence (account 54743), so customer data is held by one business. That is why new-customer offers may treat an existing customer of one brand as ineligible for the other’s welcome offer; check the terms. The privacy notice explains how data is used across Entain’s brands. Our Coral vs Ladbrokes comparison covers other ways the two brands overlap.

Sources

18+ only. Please gamble responsibly.

Gambling can be addictive. Free, confidential help is available 24 hours a day from the National Gambling Helpline on 0808 8020 133. Get free support from GamCare or NHS gambling support, or block yourself from all UK-licensed gambling sites with GAMSTOP.

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